Are you thinking of a career in real estate? What are the characteristics of a successful real estate agent? I read a great article today entitled the “Top Ten Traits of a Real Estate Agent” on the Kaplan Real Estate webpage. Here’s what this article had to say, and I think it was spot on. (I've added my own explanations after each trait.) Look carefully: do you see yourself here? If you do, I'd love to talk to you! Marla Pennington 901-258-2998
#10: Problem Solver Mindset. A successful agent is good at coming up with creative solutions to problems or issues. They recognize a potential problem as a challenge, and defuze it before it escalates into a deal-breaker.
#9: Self-motivated entrepreneur. Good agents create a sustainable marketing plan, and treat their business like a business, not like a hobby.
#8: Honesty and Integrity. Your reputation will follow you, and if you are not careful, it will haunt you! Coldwell Banker Collins-Maury requires you to become a member of MAAR (the Memphis Area Asso of Realtors) TAR (Tn Asso of Realtors) and NAR (National Asso of Realtors. These trade organizations adhere to a strict Code of Ethics and Standards of Practice. In fact, one of our company Core Values is Integrity. We believe in maintaining a professional conduct and exhibiting integrity in all of your business dealings.
#7: Hustle and tenacity. "Being a top producing real estate agent requires a great work ethic. You must have the tenacity to pursue every lead and the hustle to aggressively market you clients' properties in order to have success. It's not just about putting in a olot of tine--it's about working smart, putting in the right amount of time, and doing whatever is necessary to close the deal."
#6: Interest in houses and architecture. Many agents have interest, but not real knowledge of architecture. You must learn about the types of homes in your area, and be knowledgeable about their style and function.
#5. Engaging personality. Good real estate agents have to be able to sell themselves! They need to be able to talk easily with their friends and clients about their chosen profession.
#4. Attention to detail. "A complete real estate agent is attentive to the unique needs of their individual clients. If you are organized, follow up with leads, communicate well, and pay attention to the needs of your clients, you will close more deals."
#3. Understand the local housing market. Great agents understand their market. New agents learn the stats, preview homes for sale, and study market trends so they can speak knowledgeably to potential clients about the local market.
#2. Build a network of connections. We''ll have later blogs on this crucial topic. You can't do it alone. You need a cadre of reliable connections to help you soar in your career.
#1. Knowledge is power. As business coach Jo mangum says, "Learners are earners." Read the best business books, go to real estate seminars, study with the best of the best by viewing their videos and following their blog posts/podcasts. Successful real estate agents understand that knowledge is power! Our training and personal coaching at Coldwell Banker Collins-Maury attests to the fact that we firmly believe in this principal!
Hope you enjoyed reading about these ten traits! Have a great week in real estate!